agent recruitment strategies, real estate brokerage Jason Jakus agent recruitment strategies, real estate brokerage Jason Jakus

The Top Challenges Facing Real Estate Brokerages in 2024 and Beyond: Insights from the 2024 Delta Real Estate Leadership Survey

The real estate industry is at a crossroads. The 2024 Delta Real Estate Leadership Survey has uncovered the top challenges brokerage leaders face today, and the findings are both revealing and urgent:

  • Recruiting new agents is the #1 challenge for the second year in a row.

  • Shrinking profit margins and lagging tech adoption threaten growth.

  • Commission lawsuits are reshaping the way brokerages operate.

In this article, I break down the survey’s insights and explore how brokerages can not only navigate these challenges but turn them into opportunities for innovation and success.

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